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AstraZeneca partners with Torrent to launch branded generics

3/11/2010

AstraZeneca agreed to brand and market 18 generic drugs owned by Torrent Pharmaceuticals in nine emerging markets. "The products were carefully selected in therapy areas we're strong in. We believe we can be successful in building market share and brand equity," said Renaud Savary, head of AstraZeneca's branded-generics unit. Read More...

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